Read e-book online Business Sutra : A Very Indian Approach To Management PDF

By Devdutt Pattanaik

ISBN-10: 8192328074

ISBN-13: 9788192328072

Enterprise Sutra : a really Indian method of administration

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Additional info for Business Sutra : A Very Indian Approach To Management

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A book by its very nature creates the delusion of linearity, but the subject being presented is itself not linear. Think of Business Sutra as a rangoli or kolam, patterns created by joining a grid of dots, drawn for centuries every morning by Hindu women using rice flour outside the threshold of their house. The practice is now more prevalent in the south than the north of the country. Every idea in this book is a dot that the reader can join to create a pattern. Every pattern is beautiful so long as it includes all the dots.

This reveals the deep-rooted need for documentation and written memorandums of understanding. Every time Josephine concludes a conversation with Mukul, her counterpart in India, she sends an email summarizing the contents of her call. When Mukul does not do the same, Josephine finds it annoying. She reminds him of company policy, compelling him to comply. Despite many shared beliefs, Christians persecuted the Jewish people across Europe and fought Muslims over four centuries, from the tenth century onwards, in what came to be known as the Crusades.

Failure to recognize this is the greatest shortcoming of modern management studies. Despite the veneer of objectivity and logic, management science is itself firmly rooted in a cultural truth, the subjective truth of the West, indicated by its obsession with goals. Targets come first, then tasks, then people. The value placed on vision, mission, objectives, milestones, targets and tasks in modern business practice resonates with the Greek quest for Elysium, the heaven of heroes, and the biblical quest for the Promised Land, paradise of the faithful.

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Business Sutra : A Very Indian Approach To Management by Devdutt Pattanaik

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